Why Microhoo! won’t necessarily ruin all things Yahoo

What a difference a night makes. The amount of negative discussion around Microhoo! yesterday weighed on me. I awoke today with the topic on my mind (sad, no?) And, as is often the case, my clear mind provided perspective missing after a day of conference calls, spreadsheets, etc.

Yahoo plays to the masses. As does MSN.com. As, for that matter, does Google. Most of the laments are coming from media insiders who think long and hard about the differences between features, sites, architectures, etc. “Microhoo! will ruin Flickr!”

We’ve heard this before. In fact, the flickr fans so active in protesting Microsoft’s acquisition of Yahoo are probably the same people that protested Yahoo’s acquisition of flickr and subsequent integration offerings.

Has it? Look at the Alexa unique user rankings for the past three years:

Flickr reach graph since 2005

Could flickr have grown faster? Sure. Did the wheels fall off when Yahoo! acquired flickr, integrated the flickr ID with the Yahoo ID, etc.? No.

Does this guarantee future success? Could Facebook, myspace or some other photo sharing site take share from flickr? Of course.  Flickr continues to satisfy and/or delight millions of users every month.  That community can withstand some periodic pressure as long as its rarity is ultimately appreciated and revered.

0 Responses to “Why Microhoo! won’t necessarily ruin all things Yahoo”

  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: